VIP Buyer Programme

The WTCE VIP Buyer Programme is designed exclusively for airline and rail onboard buyers who play a vital role in shaping the future of passenger experience. It gives you access to the entire onboard industry in one place—helping you source new products, connect with the right suppliers, and collaborate on more sustainable onboard strategies.

Who’s eligible?
If you’re employed by an airline, rail operator, or in procurement within a travel catering company, you qualify for a WTCE VIP Buyer Badge.

How to upgrade:
Simply register online as normal, select your company activity and job function, and use your company email to verify your eligibility.

See VIP Benefits

Ready to take part?

VIP Badge Benefits

For airline, catering company and rail operator onboard buyers, we have an exclusive VIP programme with a number of benefits before and during the event.

VIP Sample Bag 

Be sure to collect our famous VIP bag during the event, including 15+ samples from our most innovative WTCE exhibitors.

Collect your Sample bag on Stand 1A107.

VIP Lounge Access

A space exclusively for VIPs to provide you with a place to relax, work or network away from the show floor. Lunch, snacks and refreshments are available throughout the event.

VIP Digital Gift Bag

Once you’re registered, look out for information in your inbox the week before the event on how you can access the exclusive deals, giveaways and promo items in the new Digital Bag.

Discounted Rate for PEC

Enjoy a discounted rate for the Passenger Experience Conference, taking place the day before WTCE. Gain valuable insights into the industry and help shape the future of passenger experience.

VIP Delegation Programme

If more than 10 team members from your airline, rail, cruise or catering company are attending, we can support you with group registration, visa support letters and planning your visit.

Please get in touch with our Delegation Manager and you will also receive the additional VIP perks.

Pre-printed badges at the VIP Desk on arrival
50% discount on Welcome Party tickets (13 April | 18:00)
Guaranteed VIP Sample bag
Dedicated Meetings & Appointments Concierge

Arrange a Delegation

"Meeting suppliers and seeing new ideas is always beneficial. The show's focus on sustainability is particularly valuable. It's a great networking event with diverse packaging and plant-based options."

Area Lead Catering North America

Discover Airlines

"We're searching for new products, especially in galley equipment. It's been helpful in connecting with people and exploring new innovations. Meeting suppliers has been interesting and helpful in discovering new possibilities."

Inflight Operations Delivery Manager

TUIfly

"Finding products for business and premium economy was highly successful. We've made productive new contacts and are considering several innovative, sustainably packaged products. The quality of offerings was impressive, making this a vital show for networking and market insights."

Manager Onboard Product

EW Discover Airlines

"For me, attending WTCE is about seeing familiar faces, personal interactions, and learning about new products. Networking is essential, and this show facilitates that perfectly."

Procurement Manager

Brussels Airlines

It's everything in one place - WTCE is a one stop shop.

Simon Newell

Executive Chef, Etihad Airways

VIP Visiting Guide

If you’re already registered to attend and are a VIP Badge holder, plan your visit with our tailored VIP guide.

View the VIP Guide

VIP Buyer Programme

VIP Badge Benefits