Kelly began her journey studying wine as an 18-year-old undergraduate at British Airways, with her career spanning marketing, commercial, operations and catering. In managing the portfolio of wine and beverages globally, Kelly developed a very high level of understanding of the complexities within the world of wine as well as the commercial and managerial skills required to procure best value propositions.
In 2020, after almost 21 years with the airline, Kelly created her consultancy JetVine, with the aim of supporting producers who wish to explore Global Travel Retail.
Kelly is highly qualified within the industry, including holding: a full Diploma from the Wine & Spirits Education Trust, judges on global wine panels (IWSC and IWC) as well as supporting the long-standing ‘Cellars in the Sky’ awards. She recently won an educational scholarship from the InFlight Services Association (IFSA) to continue research and education in wine with specific reference to the aviation industry.