Personalising onboard dining

Personalising onboard dining

03 Apr 2019, 16:00 - 16:45

At Stand: Taste of Travel
Language:
English

Delta Air Lines is redefining the meaning of pre-select meals to give customers more control of their inflight experience. Executive Chef Christian Hallowell talks us through the challenges of exceeding expectations while he creates some of his stunning pre-order menus for us all to sample. Introduced by Dr Stathis Kefallonitis.

The session will look into ways that big data, biometrics and behavioural patterns affect pre-order meals.
Decision-making metrics, as well as scientific data, will be used to highlight predictive techniques towards pre-select meal offerings. 
Dish design, signature menu items, the language of menus, as well as quality and expectations will be highlighted by Chef Christian Hallowell.
Menu innovation trends, linguistics, semiotics and biometrics/neuroscience methods will be introduced by Dr Stathis Kefallonitis. The importance of sensory experience taste/smell and visual representation will be explained. 

Contributors

  • Dr Stathis Kefallonitis

    Moderator

    President & Founder

    branding.aero

    Stathis is a world-expert on passenger engagement and neuroscience/biometric data use.  He has worked with airtransport regulators, catering &...

  • Christian Hallowell

    Presenter

    General Manager - On-Board Customer Experience

    Delta Air Lines

    Christian Hallowell is an accomplished chef with more than 20 years of experience in the hospitality industry. In his role as General Manager –...

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